hands over icons

Create an Authentic Employee Value Proposition (EVP)

This is an excerpt from “Launching a Successful Employer Brand: Practices that Distinguish Top Employer Brands” by Hudson RPO and HRO Today magazine. To download the full report, visit http://EmployerBrandGuide.com. An organisation’s employee value proposition (EVP) is the company’s promise to employees about the rewards

handshake

How to Get Your CEO Excited About Employer Branding

Nothing will get your employer branding efforts off to the right start like having CEO buy-in. Recently, Hudson RPO and HRO Today magazine conducted a study of 324 HR executives to distinguish the behaviors between top employer brands versus “other” employer brands. The proof is

tug of war

Don’t Let Power Struggles Crush Your Employer Brand Reputation

This is an excerpt from “Launching a Successful Employer Brand: Practices that Distinguish Top Employer Brands” by Hudson RPO and HRO Today magazine. To download the full report, click here. In many companies, it is often unclear which department ultimately owns Employer Branding. Is it