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Starcom Turns to Hudson to Build a Sustainable Recruitment Model

Global media agency drastically reduces reliance on outside agencies

Starcom is a world-renowned media agency that employs over 1,200 people in 21 countries. In 2010, Starcom looked to reduce its reliance on third party agencies to hire talent and build a sustainable value added recruitment model. Starcom sought an experienced RPO partner that could streamline their processes, reduce costs and deliver high quality candidates in alignment with the company’s growing business.

To ensure success, truly form a partnership, and make sure Starcom recruitment is best in class, we met with the client to understand and clearly define the mission, vision, experience and employee value proposition.  Hudson then built out a sourcing strategy to effectively reach potential candidates that includes:

  • Dedicated onsite and offsite recruitment team
  • Development of best-in-class recruitment solution
  • Full life cycle recruitment integration
  • Scalable solutions for hiring volume increases and decreases
  • Comprehensive sourcing strategy and competitive intelligence mapping
  • Tailored recruitment solutions for specialized positions
  • Applicant Technology System implementation and customization
  • Comprehensive qualitative and quantitative reporting


  • Responsible for over 400 professional level hires per year (non-associate or intern)
  • Best practice recruiting processes & increased quality of reporting
  • Hiring Manager survey results indicated 61% completely satisfied & 39% satisfied
  • 3:1 interview to hire ratio
  • Average time-to-fill of 41 calendar days

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Hudson RPO

Hudson RPO (recruitment process outsourcing) manages the people, process and technology associated with recruitment on a full service (outsourced), hybrid (co-sourced) or project basis. A global force in talent acquisition solutions, Hudson RPO designs, implements and manages custom RPO programs for mid- to large-cap, multi-national companies.